Music Estonia's delegation, energetic rap-duo HOAX and music start-up Fanvestory are participating at showcase festival Reeperbahn Festival, which takes place from 19–22 September in Hamburg, Germany.

Participants of the delegation are:

- Virgo Sillamaa (Music Estonia);
- Mihkel Kübar (Intsikurmu Festival);
- Martin Ruus (Intsikurmu Festival).

rap-duo HOAX and keychange

HOAX will share their powerful boundary-free rap on Saturday, September 22 at Molotow/Karatekeller at 20:40.

The two female rappers from Tallinn call themselves HOAX. Two years ago they have pushed their energy into music. They scatter bits and pieces of themselves into every track they release. Their music is best described as rap, but they don't like to be put in a box. HOAX don't set boundaries, they let their energy direct them. Estonian song called "Ära enam hella", roughly translated into "Don't call me anymore" was the real start of HOAX’ music career. You can feel their strong energy when HOAX are performing on stage.

HOAX is presented by Keychange, which is an international campaign which invests in emerging female talent whilst encouraging festivals to sign up to a 50:50 gender balance pledge by 2022. Keychange is led by PRS Foundation, supported by the Creative Europe programme of the European Union, in partnership with Musikcentrum Öst, Reeperbahn Festival, Iceland Airwaves, BIME, Tallinn Music Week, Way Out West, Liverpool Sound City and Mutek.

Info on Reeperbahn Festival's web.


Birgit Karus, the CEO and Founder of Estonian start-up Fanvestory will give an overview of the start-up and talk about the new revenue stream for artists on Friday, September 21 at 11:30 at Arcotel Onyx, Suite 716.

Fanvestory keeps artists most loyal fans engaged. They want to create meaningful and mutually beneficial relationships between music creators and music fans. Fans (and investors) invest into artists long-term career through song copyrights licensing and earn future royalties. Artists receive future royalties up-front and increase promotional power.

Info on Reeperbahn Festival's web.

From 19–22 September 2018, the Reeperbahn Festival will present more than 900 events spanning a range of genres in locations around Hamburg’s Reeperbahn. Since its debut in 2006, the Reeperbahn Festival has grown to become one of the most important meeting places for the music industry worldwide, and, as Europe's largest club festival, it boasts a broad spectrum of emerging and more established artists.

Read more about the festival.


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